ORIGINS Cosmetics Counter Design
designed by: Liow Wei Ting & Carolyn Phuar

Collaboration with Estee Lauder

Origins discovers nature through science, and constantly surprises their users with their advance technology and deep understanding about nature. This cosmetic counter design portrays Origins’ branding, which is to rejuvenate with a vision of the future through breaking norms. Apart from the normal cosmetic counter, this concept gives the interchangeability of space. The extreme modular system offers complete flexibility and gives constant newness and discovery to the customer. The wooden and glass panels provide a sense of openness and privacy at different areas which allows people to circulate between the spaces as they are walk into Origins.


Customers are free to dwell in the space and try out products.


Translucent glass panels allow privacy inside and attract people outside the counter.


A private area for consultation and mini facials.