The Future of TravelHero Image

The Future of Travel : 

Reimagining Travel Post Pandemic

Designed by : Ashley Huang
Designed with : 
Gwen Pang, Syafiq Rahim
 
Thinking in systems, leveraging on forecasted trends, plausible futures that challenge assumptions and long-term strategies within the travel theme, travel is future-casted. Using the COVID-19 pandemic as a reset for design, future travel is reimagined to be safe, seamless and connected, emulating assurance altogether.
The Future of Travel Product Image 1 
Through the Lim family, consisting of Beni, Nanna, Mom, and Dad, our ideas and speculation of the future is conveyed.
The Future of Travel Product Image 2 
The reimagined future of travel in 2030 embraces and emulates assurance for both travellers and their loved ones.
The Future of Travel Product Image 3 
Even though we were designing for future scenarios, we carried out user-testing using the Wizard of Oz method for feedback.
13_AshleyHuang_Formal.jpg profile image

Ashley Huang

Ashley is a third culture kid who is curious about the people and things around her. She enjoys observing the way people respond to everyday life, and is interested in turning such observations into meaningful design opportunities. With experience working in Singapore and Beijing, she is most inspired by multi-disciplinary backgrounds and cultures.

Ashley’s interest lies in Service Design, Experience Design, and Design Strategy.

LinkedIn
Portfolio