Hibi :
The Friendly Shopping Inhibitor
| Designed by : | Ashley Huang |
Under the Supervision of Assistant Professor Dr. Lee Jung Joo.
Hibi is a friendly shopping inhibitor that helps you gain clarity over your possession and purchases and co-make real time decisions with you while motivating you through goals and behavioural insights. With Hibi, young adults have the freedom to make more mindful shopping decisions and shape their shopping behaviour according to their goals.
The main features of Hibi are designed together with bright colours and use of characters for a gamified experience.
Hibi is used on both desktop and mobile in the form of a Plugin and Progressive Web Application.
Final user testing and validation was conducted with Dr. Lui Yit Shiang from National University Hospital (NUH).
Design iterations and explorations of Hibi through digital and physical mediums.
