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Loving Looks Like : 

A Holistic Platform for End-of-Life Planning

Designed by : Jonjoe Fong
Designed with :
Ashley Huang, Deborah Loh
Collaborated with :
GovTech Singapore
Loving Looks Like reframes end-of-life planning positively into an act of care for yourself and your loved ones to induce responsibility to plan. The platform facilitates effective outreach through an interactive pamphlet and enables sharing of actionable information with friends and family via an online mobile and web application.
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The outreach component aims to open up the concept of death planning in Singapore, making it an everyday conversation.
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The mobile platform provides a personal and private space for the user to ease into end-of-life planning.
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The Conversation Card allows one to share his EOL decisions in a non-confrontational manner, through placement in a common area.
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It also serves as a physical conversation starter piece for discussing EOL decisions with the family.
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The detachable Information/Emergency Card allows for access during emergencies, as a physical reminder and for sharing with friends.
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Jonjoe Fong

Jonjoe enjoys challenging bored narratives and maximising the human experience. An avid social and experience designer, he especially finds meaning in responsible and inclusive design. With hope, empathy and patience, he aspires to make life a little more delightful for the people he cares about.

Jonjoe is an avid fan of Interaction Design, Experience Design and UIUX.